Digital Marketing campaigns to schools

EdCo’s experienced digital marketing team work with a broad range of suppliers from large charities and resource providers to those just beginning to find their feet in the sector.

EdCo focuses on results-driven activity and works hard to ensure that your communications are optimised to provide the maximum return on investment.

EdCo provide:

• Data-driven campaign strategies that entice your target audience to take action
• Behavioural and profile segmentation to ensure your audience will be interested in your offer
• Behavioural Economics techniques that ‘nudge’ recipients
• Dynamic content in our email marketing to schools so that your messaging achieves best market fit
• Expert email design that is enhanced to work across all inboxes and devices, including mobile (of course!)
• Copywriting skills that will connect with teaching professionals
• A/B testing on subject lines and even email content
• Inbox and spam testing to ensure that maximum deliverability
• Triggered and automated email campaigns
• Optimised sending times based on recipient opening patterns
• Detailed analytics and reporting on campaigns, including recommendations